YouTube Shorts Maker

Make the file, then make it work on YouTube. Paste a link and get a vertical Short in two minutes, then use the rest of this page for the part nobody explains: how the Shorts shelf actually treats what you upload, and the one setting that turns cheap reach into long form watch time.

First Short free. No account, no software, nothing to upload.

First Short free No account needed Accepted straight into the shelf Works on phone and desktop
Classification

How YouTube decides your upload is a Short

There is no Shorts upload button and there never really was. You upload a video the normal way, and YouTube classifies it from the file itself. Two conditions, both mechanical:

  • Vertical or square. Taller than wide, or exactly square. Landscape is never a Short.
  • Three minutes or less. One second over and it becomes an ordinary upload.

Miss either and your video lands in your regular uploads with no Shorts distribution at all, which is the quiet failure people spend a week diagnosing. There is no error and no warning; the video simply never appears in the feed it was made for.

The hashtag myth. Adding a Shorts hashtag to the title or description used to help classification in the early days. It does nothing now. If your vertical video is not being treated as a Short, the cause is the aspect ratio or the length, never a missing tag.
The setting that matters

Link the Short to the long video

This is the most valuable YouTube specific feature available to a creator and most people never touch it. When you upload a Short, you can attach it to a related full length video from your channel. Viewers then see a link to that video while they are watching the clip.

Why it matters comes down to money. Shorts pay somewhere around three to ten cents per thousand views. Long form pays dollars per thousand. A viewer who follows the link is worth roughly a hundred times what they were worth as a Shorts view, and the link is free to add.

Treat every Short as an advertisement for a longer video. The ad revenue on the Short is a rounding error; the click through is the point.

The full arithmetic behind that claim, with the real RPM figures and the monetisation thresholds, is in do YouTube Shorts make money.

The catch

The music library quietly caps you at 60 seconds

YouTube raised the Shorts maximum to three minutes, and then left one exception in place that catches almost everybody at least once. If you add a track from YouTube's licensed music library, your Short is still limited to sixty seconds, because the licences behind that library cover that duration.

It is not a rollout delay or a bug. Use original audio or a royalty free track you hold rights to and the full three minutes becomes available immediately. This single detail explains most of the confusion in comment threads about whether the three minute change actually happened.

Audio sourceMaximum length
Original audio from your video3 minutes
Royalty free or your own licence3 minutes
YouTube licensed music library60 seconds
Channel strategy

What Shorts actually do for a YouTube channel

Shorts and long form videos are recommended by separate systems, so posting a run of Shorts does not damage your main uploads. That is the good news, and it is also where the useful nuance starts.

They reach people who have never heard of you

The Shorts feed does not care how many subscribers you have. It cares whether people finish the video. That makes it the only place on YouTube where a channel with no audience competes on equal terms.

They convert to subscribers weakly

A Shorts subscriber is a much lighter commitment than a long form subscriber, and a channel built purely on Shorts often sees disappointing views on its next full video. Expect introduction, not loyalty.

They are almost free to make

If the footage already exists, a Short costs minutes. That economics is the whole argument: cheap reach that occasionally converts beats expensive reach that usually does not.

They reward consistency more than brilliance

Because distribution is decided per video rather than per channel, posting four good clips a week beats one exceptional clip a month. The feed forgets you faster than the subscriptions tab does.

Uploading

The upload checklist for a Short

1

Check the shape and length

1080 by 1920, under three minutes. This is what decides classification, and nothing else does.

2

Write the title as the hook

It appears over the video in the feed and it is the only text a scroller reads before deciding. Write the hook, not a description of the contents.

3

Attach the related video

Link the Short to the long form it came from. This is the step that pays for the whole exercise, and it takes one click.

4

Check the first frame

Shorts autoplay, so the opening frame is doing the job a thumbnail does elsewhere. A clip that opens mid transition wastes it.

Questions

YouTube specific questions

How does YouTube decide something is a Short?
Automatically, from the file. If the video is vertical or square and runs three minutes or less, it goes into the Shorts feed. There is no separate upload button and no hashtag required. The old advice about adding a Shorts hashtag to force classification is out of date and does nothing now.
Can I link a Short back to my long video?
Yes, and it is the single most valuable YouTube specific feature for creators. When you upload, you can attach the Short to a related full length video, and viewers see a link to it while watching. That is the mechanism that turns cheap Shorts reach into long form watch time, which is where the actual revenue is.
Why is my Short capped at 60 seconds instead of 3 minutes?
Because you used a track from YouTube’s licensed music library. Those clips remain capped at sixty seconds regardless of the three minute limit, since the licence covers that duration. Use original audio or a royalty free track you have rights to and the full three minutes unlocks.
Do Shorts hurt my channel or my long form reach?
No. Shorts and long form are recommended by separate systems, so a run of Shorts does not cannibalise your main videos. What Shorts do not do is convert viewers as loyally as long form, so a channel built purely on Shorts subscribers often sees weak long form views. Use them as the introduction, not the whole relationship.
Do Shorts views count toward monetisation?
They count toward a separate threshold. You need 1,000 subscribers plus either 10 million valid public Shorts views in 90 days or 4,000 valid public long form watch hours in 12 months. Shorts views do not accumulate toward the 4,000 hour requirement.
Should I post the same Short to TikTok and Reels?
Yes, the file is identical and there is no penalty for it. What does hurt is a visible watermark from another platform, so export a clean copy from your source rather than downloading your own TikTok and reposting it.
Keep reading

Related pages

Make the Short, then link it

Two minutes for the file, one click for the related video. That is the whole YouTube playbook.

Open the Shorts maker